The MAX Platform
With 100% market reach, MAX (Mobile Application eXplorer) is a revolutionary client/server platform enabling operators to design, promote and deploy mobile data services to their entire customer base.
A downloadable and upgradable Java client, which resides on the device and runs a user-friendly multimedia interface to access mobile applications and data services.
The first platform to combine Java and USSD technologies to make operators reach 100% of their customers with applications and data services. The MAX server either provides the MAX client to Java-enabled handsets or provides USSD-based services to legacy handsets (leveraging the handset's built-in USSD client).